The student platform for emerging markets.

Forbes 30 Under 30
·
100+ Partners
·
1M EGP Grant

Starting in Egypt, Youth helps university students access better everyday value through trusted student experiences, brand partnerships, and technology built around student life.

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Youth App
Verified Students
100+ Brand Partners
About Youth

Built for students.
Built for emerging markets.

Youth is a student-first technology company building around the everyday needs of university students in emerging markets.

The company works with students, brands, and institutions to make student life more valuable, connected, and accessible.

Youth started in Egypt and is built for a generation entering independence.

Student-First
Technology Platform
Emerging Markets
Starting in Egypt
Generation Independence
A generation forming lifelong habits
Vision
“
Youth is building for the years when young people begin making independent choices and forming lifelong habits.
What We Do

Designed around student life.

Youth connects university students with student-focused benefits, partners, and experiences designed around student life.

Student Benefits

Exclusive discounts and everyday value tailored for university life.

Brand Partnerships

Connecting students with brands they love through trusted partnerships.

Student Experiences

Curated experiences and rewards built around how students actually live.

Partners

Trusted by leading brands.

3sixty 5asec Artistique Bakier Befit360 Butchers Chickenworx Clams and Claws Cult Diwan Elle Salon Fatis Fly Gracias Gringos Hair Addict Helpoo Hola Tacos Holy Buns Hot Desk Koffee Kulture Locken Maine MFNS Mo Museum of Illusions Nude Nude Bakery Rabbit Shocks Syne Tails of Cairo ZM Collections
Founding Team

Built by founders who lived it.

ME
Malak Elleithy
Founder & CEO

Malak founded Youth from her own experience as a student in Egypt and leads the company's vision, partnerships, growth, and fundraising.

YM
Youssef Megahed
Co-Founder & CTO

Youssef leads Youth's technology, product development, and engineering direction.

Recognition & Programs

Recognized on the world stage.

Forbes Middle East
30 Under 30 — 2025
Finance & Commerce category
START Fellowship
Global Fellowship
Selected among 1,200 global applicants — only Egyptian and African woman in the cohort
AUC Venture Lab
Accelerator 2025
One of Africa's leading university startup accelerators
GEN Z Show
Award Winner
1,000,000 EGP entrepreneurship grant
Ministry of Higher Education
National Partnership
National student ecosystem collaboration in Egypt
Media & Press

Featured across regional media.

Youth and its founder have been featured across regional media and entrepreneurship platforms.

AUC News Scene Startup What Women Want Sada El Balad NRJ Hits Radio DMC TV Scoop Empire TPP Podcast
Get the App

Download Youth.

Available on iOS and Android.

Download on the App Store Get it on Google Play
Get in Touch

Interested in learning more?

We'd love to connect. Book a call or send a message directly.

Book a Call with Malak